Pinpoint precision engineering “client acquisition” video

Pinpoint Precision Engineering (PPE) is a civil engineering company dedicated to delivering high-quality services while contributing to the greater good of society. Founded by Chicago native Michael Bempah, the company operates with an understanding of how engineering directly shapes the environment and culture of the communities it serves.

PPE’s marketing team enlisted us to produce a series of videos designed to achieve specific goals they outlined. One of these videos, dubbed “Client Acquisition,” serves multiple purposes, such as defining the brand itself while also being intended for drawing in new clients.

The video not only establishes the story and culture of Pinpoint but also communicates to prospective clients what sets them apart from competitors. A key focus was highlighting PPE’s mission to deliver exceptional service while recognizing the significant impact their projects have on the communities they serve.